

Company Case Study | Empowering women with trusted, efficient and visible supplements for menopause, unlocking a $600b growth opportunity
Vitafoods Insights Theatre, 5A2
Women's Health
Information
Menopowering times are now! While women aged 45–55 are the fastest-growing shopper segment in Health & Beauty, menopausal women demand more from brands they trust.
Join IFF Health Sciences and GenM to:
- Explore the latest menopause market insights
- Discover groundbreaking results on a unique blend of probiotics and botanicals designed to support the main menopausal symptoms
- Learn about the value of the MTick, the universal menopause-friendly shopping symbol delivering purposeful growth
This session will equip you with the tools to deliver trusted and effective supplements to better support your menopausal customers and unlock growth opportunities.
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Event Type
Company Case Study
Availability
In-Person
Accessibility
Free-to-attend


