Company Case Study by Marchesini | PPWR: How the new regulation will reshape packaging strategies
Information
This presentation introduces the core principles of the PPWR and explains how the new regulation is set to reshape packaging across all sectors.
Starting from the foundations of the framework: circularity, reduction, reuse, and recyclability, we explore how these requirements influence packaging design and material selection.
The session will also highlight the practical implications for automatic packaging machinery, focusing on how new PPWR‑driven materials can be integrated efficiently into existing processes.
Attendees will gain a clear understanding of both the regulatory context and the operational adaptations needed to meet the evolving standards.
By viewing this session, the sponsor may contact you with product and service information. You can unsubscribe or contact the sender anytime. See the Privacy Policy (https://privacy.informa.com/policies/en/) for details.
This session will be recorded on site and will be made available for on-demand viewing from 11th May till 8th June 2026.
